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Any-Martin-Rieux

    Brand Manager - Any, الكويت - Talent Pal

    Talent Pal
    Talent Pal Any, الكويت

    منذ 5 أيام

    Default job background
    وصف

    Develop and recommend marketing initiatives and plans to gain a competitive edge in the marketplace at the Point of Purchase and ensure alignment with organizational objectives

    • Lead and implement trade marketing initiatives to achieve brand and sales milestones in line with the business objectives (sales targets revenue targets increase in product/brand presence market share etc.)
    • Develop plans for marketing investments and ensure expenses are within the assigned budget limits to create a positive financial impact on business revenue
    • Identify and recommend improvement opportunities to the Sales and Brand teams to reduce business costs and enhance customer satisfaction
    • Develop targeted initiatives for shoppers activity which are relevant to the customers thematic events and shopper portfolio
    • Lead needgap analysis for consumer requirements and commission market research for relevant sectors relating to the shopper and brand portfolios through internal and external sources
    • Study reports related to customer needs business opportunities and market trends and coordinate with senior management to support strategic decision making
    • Conduct market visits across channels to analyze the point of purchase (POP) drivers competitor activities customer feedback seasonal demand impacts etc. and provide course corrections to internal teams if required

    This job has been sourced from an external job board.
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