Senior Social Media Officer - Kuwait City, الكويت - Gulf Facilities Trading and Contracting Company

وصف

• Research social media communication trends, best practices, policies, procedures, and accessibility in both the private and public sectors. Identifies and assesses potential opportunities for GUST to use social media tools to enhance the scope, versatility, and breadth of communication; and makes recommendations for their integration at GUST.
• Contribute, with the PR team, to the development of GUST social media strategy and policy and takes the lead for their implementation. The development of GUST social media strategy and policy taking the lead for implementation. Develops, proposes, and implements social media guidelines, procedures, templates, tools, reporting methodologies, standards, retention schedules in compliance with GUST policies.
• Monitor, review, and analyze comments and conversations on GUST s social media sites and on external social media to identify insights, emerging trends, risks, and impact on GUST, looking for opportunities for engagement. Liaises and consults with colleagues for appropriate actions.
• Develop recommendations on how to respond to complex and sensitive social media inquiries and issues and reviews them with PR Unit Head. Advises the team on recommended approaches and potential repercussions.